Transparent is a service that provides vacation rental owners with data and insights on the performance of their properties and the vacation rental market in their area. The service offers three plans: Smart Rental Free, Smart Rental Pro, and Transparent BI.
Here are some of the features that Transparent can provide to you:
- High-level data for any market globally
- Average historical rates in the market
- Average occupancy rates
- Average revenue
- Information on properties competing in the area
- Performance data on properties listed on platforms like Airbnb
- Average rates for specific types of properties on specific platforms
- Comparison of prices to a subset of competitors
- Information on discounts and fees used by competitors
- Insights on the things that are driving positive and negative reviews for properties
- Comparison of properties to their competitive sets
- Performance metrics aggregated with data from a property management system (PMS)
- Data-based recommendations for pricing strategy based on historical and forward-looking data
- Insights on where to invest time and resources based on global trends
- Ability to communicate data-based client proposals and projections
- Automation of recurring, custom performance reports
